99active

Building Trust Through Fair Practices

15.11.2024 4 min reading time

How We Create Value for Our Community

Fairness is the foundation of 99active, shaping how we connect providers and participants. We believe in creating a community where everyone feels valued, respected, and empowered to thrive. Let's explore how fairness creates win-win opportunities for providers and participants alike.
Why Fairness Matters at 99active
Fairness isn't just about policies—it's about enabling providers to succeed and participants to enjoy meaningful experiences. That's why we've implemented these key principles:

  • No Zero-Cost Tickets: Every act has a minimum price of €5 to cover costs, reduce no-shows, and foster commitment.
  • No Vouchers or Discounts: Fair pricing ensures acts are valued while maintaining the provider's credibility.
  • Freedom for Providers: Providers can share their acts on other platforms and link personal websites or shops.
  • Provider Responsibility: Providers manage ticket sales, set return policies, and retain full control of their acts.
This approach empowers providers to grow their businesses, deliver exceptional experiences, and connect with participants on a deeper level.
The Skating Lady: €5 Creates Commitment and Sustainability
A skating instructor runs a community skating rink every Tuesday, supported by local sponsors who help cover equipment and maintenance costs. She offers snacks and drinks to create a welcoming experience. But when her sessions were free, she faced constant challenges:
  • No-Shows: Many participants wouldn't show up, leaving her with wasted food and unfilled spots.
  • Waste: Without knowing how many would attend, she often prepared too much—or not enough—leading to frustration.
When she joined 99active, she introduced a modest €5 ticket fee, which included one sandwich. For participants, the price felt almost like "free" since they received a tangible benefit. For her, it was a game-changer:
  • Commitment: Participants who booked tickets showed up, ensuring the rink was lively and waste was reduced.
  • Better Planning: She could prepare just the right amount of food, avoiding unnecessary costs and effort.
This small adjustment transformed her sessions into a sustainable community favorite, allowing her to focus on what she loves—bringing people together on the ice.
Ice skating rink with skaters' feet gliding across the ice, showing the graceful movement of blades on the frozen surface
Christmas Wreath Workshop: Fair Pricing Builds Trust
A Christmas wreath workshop is a beloved seasonal event where participants create stunning decorations. For €35, they receive premium materials and two hours of expert guidance, ensuring a fulfilling and enjoyable experience.

  • Fair Pricing: No discounts or vouchers are offered, as these options often lead to lower commitment and can undermine the workshop's perceived worth.
The provider's pricing reflects their unique circumstances. In a supermarket, a ready-made wreath might cost €40–€50. The workshop provider owns a small forest and uses leftover branches to supply materials, allowing them to offer the workshop at a fair price without compromising quality.

By trusting providers to set their own price, 99active ensures that both they and their participants feel valued. Participants leave with beautiful wreaths, new skills, and a deeper connection to the creative process—all thanks to fair pricing and thoughtful planning.
Women working together with focused expressions as they carefully craft their Christmas wreaths during the workshop
Pottery and Knitting: Teach, Sell, and Build Community
  • Empowering Entrepreneurs: Our providers demonstrate how 99active empowers entrepreneurs to grow their creative businesses.
A skilled potter uses 99active to teach beginner classes where participants craft their own pottery pieces. During the class, the instructor shares their journey and offers insights into the creative process. Participants often follow up by visiting the instructor's Etsy shop, where they purchase unique ceramics.

Another provider, passionate about knitting, combines workshops with materials sales. Participants not only learn knitting techniques but also get introduced to high-quality yarns stocked in the instructor's online shop. These workshops create a seamless connection between learning and crafting, turning participants into loyal customers.

99active helps providers build real connections with their audience. Workshops bring people together in person, while linking personal websites or shops ensures those connections continue long after the act ends. This win-win approach allows providers to teach, sell, and foster a recurring customer base—all while doing what they love.
Woman smiling while running her hands through colorful fabrics during a creative workshop
How Fair Pricing Supports Providers
Fair pricing is the foundation of this win-win approach. Here's how it works:
  • Commitment: Participants value their spot when they pay a fair price, reducing no-shows and ensuring the provider's effort is respected.
  • Trust in Value: Discounts and vouchers can undermine the worth of an act. Fair pricing reflects the provider's expertise, costs, and effort, creating a professional and sustainable image.
  • Empowerment: Providers know their circumstances best. Whether it's a skating rink or wreath workshop, fair pricing allows providers to set rates that align with their unique resources and goals.
Why 99active is the Ideal Platform for Providers
While linking to personal shops or websites enhances opportunities, 99active remains the core tool for providers to thrive:
  • Reach New Participants: 99active's platform connects providers with people eager for unique, local experiences.
  • Build Recurring Relationships: Workshops and acts create personal connections, turning participants into loyal customers.
  • Total Control: Providers manage their own schedules, pricing, and policies, ensuring their acts align with their goals.
Fairness Creates Freedom
At 99active, fairness enables providers to focus on what they love—whether it's teaching a skill, sharing their passion, or growing their business. Participants gain meaningful, high-quality experiences, and the connections formed create lasting value for everyone involved.

Join 99active today and discover how fairness creates opportunities to teach, sell, and connect like never before.
Kathleen's profile picture
Written by Kathleen Bartho, CEO and Founder of 99active

At 99active, we're building more than just a platform—we're nurturing a community where fairness powers meaningful connections. Through these real stories and examples, we see how fair practices create lasting value for everyone. I invite you to join us in this journey of building extraordinary experiences founded on mutual respect and fair compensation.